hi, i'm dominic.

Joined Personio as Product Design Director to lead design across Personio's core platform and AI — Workflow Automation, Documents, Analytics, Time and AI — spanning 15+ product teams and 14 product designers, including 2 design managers.

• Workflow Automation: envisioned and shipped Personio's most used feature Work Management from scratch (0→1) and launched the Workflow Builder, plus broader themes like smart automation and cross-product interconnectivity
• Onboarding: launched completely revamped employee onboarding experience
• People Analytics: fully overhauled Analytics, including Report Builder, Key Metrics, and early AI features like Metric Highlights and Proactive Insights
• AI Assistant, Time Tracking, and Document Signatures: additional areas I've led

Moved to San Francisco to lead design across all of Flexport's logistics apps (FFA, Ocean, Consol, Finance) — 25+ product designers, design managers, design ops, and researchers.

• Flexport Forwarding App: re-designed and shipped operations tooling from scratch
  • Onboarded 100% of ops (+3k users)
  • Automated 20% of tasks saving $20Mil and cut time per shipment by 42%
• Grew the design org from 12 to 27 across 6 locations (US, CN, EU)

Joined Flexport as Design Director in Shenzhen (first designer outside of the US) to build up the China and Europe design + research org from scratch — 0 to 12 designers and researchers across Customer and Ops facing product areas.

Did a Business Design MBA at d.MBA.

Moved to Shanghai, China to set up and run Bosch UX's APAC studio.

Joined Bosch's design and innovation agency Bosch UX in Stuttgart, Germany.

Left downunder and travelled the world after graduating with a Master's in Computer Science with First-Class Honors.

Joined CNR Engineering as founding interaction designer to build sustainable energy tooling for architects.

Moved to New Zealand to study Computer Science with focus on Human-Computer Interaction under Andy Cockburn in the HCI lab at the University of Canterbury in Christchurch.

Graduated and moved to China to fully immerse myself into the Chinese culture, language and food — yummm — and study Mandarin.

Went to China for the first time for an internship and absolutely loved it.

Started studying Information Engineering at the University of Konstanz.